Meet Tony
'Animalia' is the word that describes all living things. To me that means everything that breathes has blood, has soul, is within animalia. We are all animalia.
My name is Tony O'Neil. I am the founder of Animalia Apparel and Animalia CIC.
As a young boy I lived for being active, being outside and being free to play. But unfortunately as I grow up I became disengaged and disconnected with the things I loved and I lost people some of the people I cherished the most when they were far too young. That led me down a dark path.
My mind became a cage as my mental health slipped.
I started feeling connected again when I found a group of people who allowed me to finally be myself, and this led me to realise how many other good people I was actually already surrounded by. My eyes were opened to what had been there all along. Lions have their pride, their family, their pack. My pride were those people who understood me, sought to help others and enjoyed the simple things in life. I am very grateful to have this support, so Animalia is there for those who haven’t been so fortunate.
Animalia was born to show people what they are capable of. To champion people and groups and to show that we connected and can break free from the many cages we can find ourselves in.
We appreciate any feedback given and are grateful for the input over the years to improve our products, how we operate as a Social Enterprise.
Here are some of the Questionnaire Feedback answers from over 300 responses :
" A great brand created with passion."
"Good comfortable quality fight wear and very durable and smart as f**k "
" This brand represents the core values that should be promoted by every martial artist. And, their gear is high quality and slick/stylish! "
" Social enterprise company for young persons funded through sales of sportswear "
" Elite brand for clothing, best sports wear and great asset to the community "
" From what I've seen it appears to have a good range and of reasonable prices "
" Unique, community focused group changing lives through sport and physical activity."
"I haven't actually purchased anything yet . The gear looks great and the owner seem really passionate about his brand."
"Animalia has a purpose to inspire communitys with fightwear fit for purpose "
" An amazing community based brand dedicated to helping people with mental health issues/from disadvantaged backgrounds."
" Eye catching with tiger !! Boxing !! Rocky !! Transformation !! Strong!! Powerfull !! Trendy !! "
" A small independent Martial Arts clothing brand "
" Inspiring a generation to have ambition and have goals in life "
" Animalia is an organisation with most comfortable clothing. Especially the hoodies! They are dedicated to help improve the lives of others and couldn’t be prouder of what they do to help others. "
"A brand that cares "