Our Story
Unleashing potential since 2012
Founded in 2012, Animalia is a proud Scottish social enterprise, driven by a love for combat sports and a mission to empower young people. Inspired by the founder’s father’s belief in everyone’s potential, we are committed to creating opportunities and amplifying unheard voices across our community.
Our mission
At Animalia Apparel, our mission is to empower athletes through high-quality fightwear and make a positive social impact through sports. We achieve this by:
Apparel Excellence: We design and manufacture world-class fightwear, rigorously tested by champions and athletes to meet the high-performance demands of Kickboxing, MMA, Boxing, BJJ, Judo, and Muay Thai. Our gear is crafted for durability and functionality, tailored specifically for the needs of combat sports.
Building a Community: As a social enterprise, we actively engage with local communities, working to make a tangible difference in the lives of young people. Our programs foster physical activity, mental resilience, and community connection, helping young people across Scotland discover their strength, resilience, and potential.
Giving Back: We believe in social responsibility, using our platform to support charitable causes and community initiatives. By reinvesting in our communities, we aim to create a lasting positive impact on health, wellness, and personal growth.
Our Vision
We see ourselves as more than just a clothing brand; we’re a movement that champions the values of dedication, discipline, and respect that are core to combat sports. In essence, Animalia Apparel is a Scottish brand with a global outlook, dedicated to supporting athletes and making a positive impact in the world through our passion for combat sports and people’s well-being.
#UnleashTheAnimal
Unleashing potential
We encourage young fighters to push the boundaries of what they think they’re capable of, giving them confidence in themselves and their sport.
Everyone’s welcome
Our door is always open to young fighters, whatever their background, ability or sport. And we celebrate their achievements along the way, however big or small.
social heartbeat
We fight for good, helping the young people that need strength, courage and resilience the most through our active community programmes and partnerships.
Animalia athletes
Animalia Apparel actively supports its athletes, known as "Animalia Athletes," by providing high-quality, performance-tested apparel that meets the demands of combat sports like MMA, Kickboxing, and Muay Thai. Beyond gear, Animalia collaborates with these athletes to help them grow and gain visibility, often featuring them in branded campaigns and dedicated products. This partnership allows athletes to pursue their sports with the support and recognition they need, fostering a community of resilience, strength, and dedication.
Choir Boy
We are proud to collaborate with our sponsored Athlete, 2 weight WKA K-1 champion Jamie "Choir Boy" McGowan.
The Chosen One
The Chosen One
We are delighted to be collaborating with 67kg WKA K1 World Champion Kieran “The Chosen One“ Henderson.
Smiling assassin
We're thrilled to be supporting up and coming Taekwondo and Kickboxing talent Jamie "Smiling Assassin" Vickers.